Meet Rory Sutherland, Vice Chairman of Ogilvy, one of the largest marketing agencies in the world.
His marketing insights are some of the most valuable in the world. Enjoy.
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Timestamps
0:00 – Intro
01:19 – People: How To Get Anyone To Buy Anything
01:55 – Why Your Business Is Nothing Without Marketing
06:46 – Why Relationships Are Essential For Business Success
16:13 – How To Get Customers For Cheap And Maximise Profit
24:50 – Why Charging More Will Get You More Customers
27:22 – Price vs Quality: What Matters More?
43:16 – Why Your Business Will Fail Without THIS…
46:33 – How To Make It Impossible Not To Buy
53:37 – Save Time And Money By Doing This…
55:35 – How To Become A Master
#5 was so good. "Any metric that becomes a target, loses it's value as being a metric." Perfectly put
Good podcast. Is this just me, or beeps and sounds on the background are quite annoying?
need full series with this lad… every episode in specific category of business
etc etc etc. if i can get structured lesson out of him
Fantastic episode ❤ thank you
Have you made a video about finincial literacy, how an average person should invest.
Customer centric business ❤ customer behavior and perception and psychology is fundamental to marketing success ❤ fantastic information ❤ thanks for sharing Rory Sutherland ❤
Awesome content but too many adverts 🎉
Great Interview, getting a couple of new thoughts out of Rory – who I admire to the max.
However, for the love of god – do not have a background music. Your audio is okayish, but adding that spheric track you make the listening extra hard for non-native speakers. Keep it up, I did subscribe 🙂
Background sound is irritating and stopped watching. How stupid
Simon spelling Too wrong in point 3 😅 nobody is perfect mate, but damn