Ever wonder why your favorite hotel chain (Starwood) suddenly became part of another (Marriott)? Or how Facebook came to own Instagram and WhatsApp? Or maybe you’re a business student trying to understand one of the fastest ways a company can dominate an industry?
This video is a deep-dive explainer on the corporate acquisition, a powerful strategy where one company purchases and absorbs another. We break down why companies like Google, Disney, and IKEA spend billions to buy other businesses and how these “takeovers” are used to gain market share, control supply chains, and eliminate the competition.
In this explainer, you will learn:
► What is an Acquisition? (And How It’s Different From a Merger)
► The 3 Main Types of Acquisitions (Horizontal, Vertical, & Conglomerate)
► Real-World Giants (Case Studies from Around the World): Facebook & Instagram (The Horizontal “Neutralize a Threat” Acquisition), Marriott & Starwood (The Horizontal Market Share Grab), IKEA & Its Forests (The Vertical Supply Chain Control), Berkshire Hathaway (The Conglomerate Diversification Model)
► The Core Strategies: Why companies really buy other companies (from “acqui-hiring” talent to diversification).
#Acquisition #BusinessStrategy #MergersAndAcquisitions #BusinessModel #CorporateFinance #MBA #Facebook #Marriott
We publish “business explainers” like this every Monday.
🔔 SUBSCRIBE for more business explainers just like this one.
