YC Group Partner Aaron Epstein talks about different startup business models, how to monetize, and how to price your product. Pricing and monetization is one of the most common questions from founders, and this talk outlines 9 business models as well as highlighting business model lessons from the top YC companies.
Business Model Guide: https://www.ycombinator.com/library/Gh-business-model-guide
Apply to Y Combinator: https://yc.link/SUS-apply
Work at a startup: https://yc.link/SUS-jobs
Chapters (Powered by https://bit.ly/chapterme-yc) –
00:00 – Introduction
00:13 – Outline
00:42 – 9 business models that build billion-dollar companies
02:28 – Business model lessons from the top 100 YC companies
09:42 – Overall lessons
16:06 – 5 pricing insights from top YC companies
29:15 – Story of Segment – How to charge for your product
32:00 – Wrap-up – Key pricing insights
#startup #tech #entrepreneur
Read the business model guide here: https://www.ycombinator.com/library/Gh-business-model-guide
Which of the nine models does your startup use?
This video is incredibly packed of essential information. Thanks for sharing! 🙏
What model would “freemium” products count as?
We developed a POW layer 1 blockchain prototype designed especially for sending wallet-to-wallet messages, which allows users to mine tokens from the browser, where we charge a fee for each message sent, but this fee arrives in our prototype governance token. which has no value. Would this be a transactional model? although the token has no value yet. Or would this be technical innovation?
00:07 Key business model types for successful startups
02:17 SAS, transactional, and marketplaces make up 67% of the top 100 YC companies.
07:00 Transactional businesses are critical infrastructure for companies and have consistent revenue.
09:20 Avoid using ads as primary business model unless a top 10 site on the internet.
13:52 The best businesses have recurring revenue and defensible moats
16:10 Use pricing as a tool to learn faster
20:01 Avoid Cost Plus pricing and focus on capturing the perceived value of your product.
21:53 Find your value proposition and ideal pricing strategy.
25:39 Consider offering lower pricing in exchange for specific benefits
27:31 Adding enough value into the product can support price increase and growth.
31:22 Startups should charge for their product and pricing should be based on value, not cost.
Yame changer
Don't be biased by the past. This is like invest in the 90s, 2000's, 2010… each era has different trends.
decent start, but the pricing analysis got a bit anecdotal at the end wound up being quite superficial and even out of touch.
O melhor a explicar sobre startup business no mercado
Nice!