Kat Mañalac is the head of YC’s Outreach team and advises early stage founders on their launches during the YC batch. She shares the multitude of ways to launch a product and how to get attention for them. Her talk provides tangible strategies and examples of startup launches and will change the way you think about launching.
Apply to Y Combinator: https://yc.link/SUS-apply
Work at a startup: https://yc.link/SUS-jobs
Chapters (Powered by https://bit.ly/chapterme-yc) –
00:00 – Launching Your Startup
01:28 – When Should I Launch My Startup?
03:42 – One Sentence Pitch
05:19 – How to Create a Short Memorable Description
09:17 – When is the X for Y Construction Not Too Cliche?
12:05 – Types of Launches
20:43 – Summary








The launch is something you do continually! What a great thought! Especially, for software development projects.
Thank you. Wonderful, this is so great and helpful. I can't find the link on the types of launches that is supposed to be in the description.
the problem is not when to launch but WHERE??? we need a place where people want to try your product. For example i have build this product that you can use to connect your personal interests with content on the web.
This was helpful and informative, thank you
the communication skills of these presenters arehealing me
🔥🔥🔥
My product is such an outlier that USPTO examiners sabotaged applications, the Kickstarter program got zero interest, and I was permanently banned on Reddit with my first post. No one seems willing to believe that parasitic gut bacteria cause aging. Kat's advice is totally wrong for my start-up…
good one
Can I ask which teleprompter you are using?
The best speaker! Thx a lot for tons useful information ❤