The Hidden Danger in Digital Marketing Nobody Talks About

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Rory Sutherland explains why chasing cheap signups through digital marketing could destroy your brand’s long-term value and how smart marketers think differently. #marketing #digitalmarketing #business #branding #advertising #rorysutherland

Date: November 11, 2025
Marketing advertising Behavioral economics Brand Strategy brand value business growth Business Strategy cheap leads creative marketing customer acquisition customer retention digital advertising digital marketing lead generation marketing advice marketing insights Marketing Lessons Marketing mindset marketing mistakes marketing psychology Marketing Strategy marketing tips online marketing performance marketing rory sutherland targeting strategy

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11 thoughts on “The Hidden Danger in Digital Marketing Nobody Talks About”

  2. All things being equal it’s easier to interact online instead of in person.

    But not to worry. This will soon be the opposite due to the atrocious buggy counterintuitive convoluted overly complicated websites. And now with nine layer authentication requiring two phones, thousand digit verification numbers with eight seconds to reply, Captas for the simplest interaction and post sales requests for surveys it’s all too painful to order anything.

    And everybody licenses or outsources the customer facing pages and security so it’s equally shitty everywhere. This all will destroy civilization faster than any wars.

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